“Making money is art and working is art and good business is the best art.” – Andy Warhol
As much as you want to focus on the music, in today’s world, bands that ignore the business side of their art will have a tough time competing. For every talented new band that makes it, there are hundreds that don’t… just like in the startup world.
That’s where we come in. Bootstrap Bands gives you the business tools and foundation to help you succeed in the ever-changing music industry. That doesn’t mean that you ignore your music – you are just giving it a better shot at getting heard and making you money.
While we are not musicians (well, Jon is), we are business advisors with vast experience helping startups and small businesses. We’ve seen our musician friends struggle with the business side of their profession. We noticed that there are many similarities between startup bands and startup businesses and decided to use our experience to help bands understand and apply sound business practices. When applied correctly, these skills help you focus on your music and increase your chances for success.
Bootstrap Bands provides a unique combination of toolkits, guidance, and resources that cover the range of key business areas relevant to a band. You can work on these on your own time, save the information on our site, and revise your work as your band’s business evolves.
So get started now and let us know what you think. We love to hear from our members.
Pallavi works with environmental startups and small businesses, helping them build their companies in a way that balances their two agendas, achieving sustainability impact and growing a profitable business. She also works with financial institutions, helping them make investments in innovative industries. Both sets of clients have taken her around the world, working with multilateral organizations, investors, startups, small businesses, and incubators. Her expertise is in helping clients merge passion and mission with business.
Pallavi is a freelance music photographer, which has given her intimate exposure to the musician’s world. She saw how difficult it can be to become a successful artist. Music has given her some of her favorite experiences. By using her skills to help talented bands build their businesses, she is able to return the favor.
With a passion for small business, Stephanie works with entrepreneurs as a mentor and COO, helping startups become operational and providing hands-on support for small businesses who are ready to mature. Her preference is to work as one of the team, showing business owners how to get from idea to operational, or from “I’m stuck” to “I’m flourishing”.
Stephanie is the owner of multiple startups, all of which are still growing. Using her experience building and operating small businesses, she has developed insight and clarity on business model development, customer segmentation and value proposition design. She has adapted widely-used frameworks to make the startup validation processes easy, accessible and relevant to founders and small business owners.
Jon started working in bands shortly after bands were just “discovered” on the road and before social media changed the landscape for small businesses and artists forever. Having no road map, he learned how to advertise effectively, promote shows, and make key decisions on band operations and branding that would keep his band moving forward creatively and professionally. Over nearly a decade, he has run into just about every possible band scenario including member changes, auditioning, money management, show bookings and band member melt downs.
Jon lives in Brooklyn, NY where he works with recording studios for various artists as well as working on his own music. Intimately familiar with the difficulties bands have just trying to stay together and write a song, he would love nothing more than to help bands who want to make music their life’s work actually achieve this goal with as much of a head start as possible.